To get to world-class, it is absolutely essential to become a spectacularly good innovator. Pushing the envelope and relentlessly making things better and passionately discovering new ways to add value, work smarter and move faster are core creative traits that the best in business live by. And to be alarmingly creative, you don't need to go walk in the woods or find some sanctuary. Some of the best ideas come from innovating and thinking outside of the box at the very place you now stand.
As Tom Kelley, President of IDEO observed: "Brainstorming at ski lodges and beach resorts can be counterproductive. Do you want your team members to think that creativity and inspiration can only happen at high altitudes or within walking distance from an ocean? Don't get me wrong: Off-sites are fine. But remember, you want the buzz of creativity to blow through your offices as regularly as a breeze at the beach." So wonderfully said.
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